Making an announcement? Want to get DGWGO’s attention and spread your news to our audience?

A good press release is key! At DGWGO, we suggest keeping your press release around 400 words or more and including an image that you own or have full legal rights to use and share.

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Important: We can only accept content or images that you have the full legal rights to use.

Never wrote a press release before? Here’s a simple structure to follow:

Headline: Don’t worry too much about the headline, we’ll help you make it short, snappy, and to-the-point. Just focus on giving us a good idea of what your release is about.

Dateline: Let us know where you are based and the date of the release.

Introduction: Give a brief intro to your topic and explain why it’s worth paying attention to.

Body: Dive into the details, including quotes from key people to add credibility and personal perspectives. Write in the third person, rather than first person (e.g. “The CEO said” instead of “I said”). Avoid language that sounds too promotional, like “Our new product is the best thing since sliced bread” or “Our company is changing the game”.

Images: A good quality image is a must! Make sure it’s clear, visually appealing, and relevant to your release. Most importantly, ensure that you have the legal rights to use and share the image.

About You Or Your Company/Organization: A short and sweet description of your company, what it does, and its products or services. Avoid using language that’s too boastful, like “We’re the biggest and the best.”

Here’s an example of a simple press release

Headline: Community comes together for [ location ] Beach Clean-Up

Dateline: [ location ], 7th February 2026

Introduction: [ location ] residents joined forces over the weekend for a successful beach clean-up effort, collecting trash and debris from the shores of the coastal town. The clean-up was organized by the local environmental group, [ organisation/ business ].

Body: On a sunny Saturday morning, volunteers from all over [ location ] gathered at the beach, eager to make a difference in their community. With gloves and trash bags in hand, the group spent several hours picking up litter, including plastic bottles, Styrofoam containers, and fishing nets.

According to [ organisation/ business ]’s leader, Jane Doe, the clean-up was a success, with volunteers filling over 100 trash bags. “It was inspiring to see so many people come together to take care of our beautiful beach. We may be a small town, but we can make a big impact.”

Local resident, John Smith, also participated in the clean-up and expressed his support for Green Headsville’s efforts. “I’m proud of our residents for taking action and making a positive impact on our environment. This is just the beginning, and I look forward to seeing more initiatives like this in the future.”

Images: The press release should include at least one high-quality image of the beach clean-up. Images can include volunteers in action, the piles of trash collected, or scenic shots of the beach after the clean-up. Make sure to have the legal rights to use and share the images.

About : [ organisation/ business ] [ organisation/ business ] is a local environmental group dedicated to protecting and preserving the beauty of [ location ]’s coastline. Through community events like beach clean-ups, tree plantings, and educational programs, the group aims to raise awareness about environmental issues and inspire action in their community.